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STRATEGIC + CREATIVE = INNOVATION

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STRATEGIC + CREATIVE = INNOVATION

My proven approach combines exploration, conceptualization, formulation & animation into a powerful process for transforming opportunities into reality.

What I Deliver

I have the unique ability to make something out of nothing, cook from scratch or as they say improvise. When I meet a client, I am able to ask the right questions and research their market, competitors, overall brand position and level of awareness relevant to their targeted audience, and discover successful models in different industries that are applicable to effectively develop a marketing and creative vision for their product, campaign or organization that addresses the client’s initial goals.


I than expand on their original mindset and current situation presenting opportunities developed to inspire and engage the client, transforming the original request to bid on a single opportunity to a valued partner with the vision and ability to transform their position in the marketplace, product and brand.

 

 

 

Portfolio of Work

Creating Effective User Experiences

I work with clients to develop –strategic marketing solutions for branding, products, new business and creative messaging campaigns. I am an executive creative director with 25+years experience who brings an analytical wholistic approach integrating design, writing, media and technology.

From the U.S. Army, to Coca Cola to New York Times bestselling author Dr. Gary Chapman the author of “The Five Love Languages”, I am highly skilled at researching and analyzing key business and communication challenges to customize the development of laser-focused, strategic brand initiatives that impact millions of lives. I thrive on creating the right message for the right audience delivered at the right time to provide the right experience for achieving a client's goals for higher customer conversions.

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Innovation Driven by Understanding the User
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CMS Open
Source Platform
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Customized Functionality
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Conversion
Driven Layout
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Integrating Trends
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Psychographic Targeting
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Analytical
Driven Strategy
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Today’s technology allows us to see into the mind of our audience like never before. Thousands of hours of research and program execution provide me with a comprehensive understanding of human behavior when it comes to processing information that drives the purchasing of a product or engaging with a brand.

 

I have personally architected and launched over 30 websites that incorporate the innovations from Facebook, LinkedIn and Google, consumer psychographic segmentation data, quantitative and qualitative research, government and third party published studies to integrate more easy-to-use and better accessible content to engage key audiences.

Whether it's a project, campaign
or full time position, I deliver!
Call me at 630-244-3476 or email me at: jeff@jeffreywhetstone.com

Whether it's a project, campaign or full time position, I deliver!
Call me at 630-244-3476 or email me at: jeff@jeffreywhetstone.com

 

Contact Information

Jeffrey Whetstone

phone: 630-244-3476

email: jeff@jeffreywhetstone.com

598 Applegate Lane

Lake Zurich, IL 60047

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Capabilities

  • Account/Client Relations
  • Branding & Communications
  • Corporate Identity & Standards
  • Creative/Art Direction
  • Direct Response-Mail & Email
  • Graphic Design
  • Illustration & Conceptual Photo-imaging
  • List & Media Management
  • Packaging & Product Design
  • Program & Team Management

  • Publishing-Books, Video & Music
  • Retail Sales Campaigns
  • Research-Quantitative & Qualitative
  • SEO & Social Media Strategies
  • Staff Recruitment & Management
  • Strategic Marketing
  • Business Development
  • User Experience/User Interface
  • Website Design & Development
  • Website Application Plugin Development
  • Writing

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©{2017} Jeffrey Whetstone. All Rights Reserved. Designed By Jeffrey Whetstone

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