Healthcare Marketing

Healthcare Marketing

Medical and Healthcare

I provided a wide range of marketing, branding, sales and educational programs for hospital networks, treatment programs, physician’s practices, medical associations and medical device and pharmaceutical companies.

Programs include:

  1. Direct to patient communications and sales programs
  2. Branding programs for
  • Cancer treatment-radiation therapy program
  • Surgical Oncology program
  • Cardiovascular Medical and Surgical Programs including:

Introduction of new surgical Atrial Fibrillation Mini Maze Procedure developed by Dr. Randall K. Wolf, Professor of Cardiothoracic Surgery and Director of the Center for Surgical Innovation at the University of Cincinnati’s to the Chicago medical community.

  • Gamma Knife Center for non-invasive brain surgery
  1. Development of Customer Relationship Program
  2. Development of Physician/Hospital referral coop marketing programs
  3. Community Outreach and Partnering Programs
  4. Comprehensive Branding Communications campaigns for both the hospital and specific departments
  5. Creation of Patient/Public Health Education Programs
  6. Creation of an ongoing education program for physicians
  7. Corporate Executive and Business Employee wellness and early detection programs.
  8. Cross marketing strategy for selling other relevant services to patient based on their individual health needs.

Services include:

  • Strategic Marketing Consulting reporting directly to the CEO of Hospital network and individual Senior Vice Presidents of each major department
  • Development of marketing plans including projected goals for patient volumes, media and messaging
  • Branding and Communications
  • Website Design, Content development, Production, SEO and social media plus ongoing site management
  • Development, design and management of integrated campaigns consisting of print ads, direct mail, email, and broadcast.
  • All patient and physician program education resources
  • Training program resources
  • Community marketing campaign support materials
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Date

22 January 2015

Tags

Web Design, Integrated Campaigns

Contact Information

Jeffrey Whetstone

phone: 630-244-3476

email: jeff@jeffreywhetstone.com

598 Applegate Lane

Lake Zurich, IL 60047

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Capabilities

  • Account/Client Relations
  • Branding & Communications
  • Corporate Identity & Standards
  • Creative/Art Direction
  • Direct Response-Mail & Email
  • Graphic Design
  • Illustration & Conceptual Photo-imaging
  • List & Media Management
  • Packaging & Product Design
  • Program & Team Management

  • Publishing-Books, Video & Music
  • Retail Sales Campaigns
  • Research-Quantitative & Qualitative
  • SEO & Social Media Strategies
  • Staff Recruitment & Management
  • Strategic Marketing
  • Business Development
  • User Experience/User Interface
  • Website Design & Development
  • Website Application Plugin Development
  • Writing

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©{2017} Jeffrey Whetstone. All Rights Reserved. Designed By Jeffrey Whetstone

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